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Consumer Electronics Articles

Although some shoppers continue to favor brick-and-mortar stores, an increasing number of consumers are finding better prices and greater selections of consumer electronics through online stores. Find out why... Read More
I worked many years for the two largest ad agencies in the world, J. Walter Thompson and Campbell-Ewald (Managing Director) and also owned a AAAA agency for 12 years. After managing both the clients and employees at the same time, I came to realize that one-on-one efforts with my clients were the most productive and successful for them and the most enjoyable for me. So I opened Michael Sherman Marketing Services, a one-man shop, specializing in wholesale consumer electronics manufacturing and distribution marketing consulting and have been successfully representing clients all over the country as a consultant for 11 years. Read More
If you're in the wholesale consumer electronics industry, finding a good experienced marketing consultant will have a profound effect on the future of your business. This is particularly true if your marketing budget is small. Too often, choosing one is a matter of chance, such as their proximity to you. In this age of the Internet, Instant messaging, Cell Phones and Video conferencing, the value of proximity is over-rated. Read More
Those of us in the wholesale consumer electronics industry are all very fortunate. While sales of practically everything else have slowed dramatically, more and more Americans are staying home trying to save a buck in this economy and looking for ways to stay entertained while they're doing it. Nielsen Media Research just said people are watching more television than ever before and buying HDTVs, which are cheaper than ever thanks to manufacturers' price cuts. The opportunity available to installers and integrators is to make their customers realize that any home theater set-up is only as good as the signal distribution products used to distribute the digital information. Read More
Tablets will be the primary conversation topic at the 2011 Consumer Electronics Show opening Thursday in Las Vegas. Read More
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